Examples of UX Research Methods in My Work
Statistics Tutorial Design
Usability Testing & Interviewing
Process: I led a user-centered process for research and design of an education tutorial in statistics. I conducted usability tests to inform the functionality and flow of the tutorial. I also conducted in-depth interviews to measure the effect that information architecture, language, and data visualizations had on statistical literacy and confidence.
Outcomes: 100% (n=45) of end users expressed confidence in their understanding of the concepts at the conclusion of the tutorial; 98% successfully applied the concepts in a decision-making game.
Informed Decision-Making for Genetic Testing
Survey Design & Conjoint Analysis
Process: I created a conjoint survey to test parental attitudes about genetic tests. I conducted in-depth interviews to inform the design of educational materials that were presented in the survey. I used multivariate statistical methods to analyze survey data (n ~ 1,300) and identify attitudinal differences between demographic sub-groups
Outcomes: The survey results informed the addition of risk education and numeracy sections in a digital patient-provider communication tool.
Quantifying the Impact of Publishing Research Findings
Process: I analyzed logs from the RTI press webpage and Google search data to determine if publishing new articles generated interest in RTI’s website.
Outcomes: I reported findings to the executive vice president in order to inform strategic goals in the organization’s dissemination of research findings.
Eye-tracking to Understand Decision-making [in progress]
Process: I am leading a foundational research project that examines whether people use information on a screen to make a choice about a familiar item. I am analyzing eye-tracking (fixation paths and revisits to areas-of-interest on the screen) to identify whether a user’s decision is made in-the-moment or if it is premeditated.
Outcomes: My results will inform how I quantify the roles of new information and prior experience on a user’s impression of a familiar item.